First things first, what is White Label Lab?
We believe every great product starts with a solid foundation – or in this case, a high-quality base. We’ve done the chemistry so you can focus on the magic: making basic household and personal care products uniquely yours. Our versatile bases are ready to be customised with your favourite fragrance oils and personalised branding touches. Whether you’re crafting a luxurious hydrate serum, a refreshing 2-in-1 shampoo, or a luxurious foam bath, we have everything you need. Our products are available individually or in bulk – including convenient 4-packs – to suit your budget and growing business needs. White Label Lab makes it easy to turn the basics into bestsellers, helping your brand shine brighter than ever.
Personal Care Products include:
- Family Pack (Body Wash, Luxury Foam Bath, Clear Shampoo, and Hair Conditioner)
- All Family Pack Products Sold Individually
- 2-in-1 Shampoo
- Cream Base
- Hydrate Serum
- Tissue Oil
Household Products include:
- Room and Linen Mist Base
- Dishwashing Liquid (with Tea Tree Essential Oils)
3 Expert Tips for Transforming Bases into Hits
1. Start with Bases Built for Success
Our carefully crafted bases are designed with quality and versatility in mind. Fragrance-free and gentle, they’re ready for your creative touch.
These bases are designed with key factors for customer satisfaction and exceptional end-product quality in mind:
- Gentle and suitable for all skin types
- Affordable
- Eco-friendly
- High-quality, pure ingredients
2. Add Your Signature Style
Customisation is key to standing out. In today’s competitive market, being unique isn’t just a bonus – it’s essential. Customers are drawn to brands that offer something fresh, personal, and meaningful. With White Label Lab’s versatile products, you have the power to create signature scents and tailor your offerings to your audience's preferences. Add your favourite fragrance or essential oils to craft products that speak directly to your brand’s identity – from soothing lavender lotions to energising citrus body washes, and everything in between.
As entrepreneur and marketing expert Seth Godin said, “Don’t try to make a product for everybody, because that is a product for nobody.” By infusing your personal touch, you’re not just creating products – you’re building a connection with your customers, showing them why your brand is special. Stand out, be memorable, and let your uniqueness shine through every product. With customisation, the possibilities truly are endless.
3. Scale Smarter with Bigger Options
Ready to grow? We’ve got you covered with convenient 4-packs, designed to fit your budget and keep your business running smoothly. It’s the smart way to scale while keeping costs in check.
At White Label Lab, we understand that running a small business means keeping a close eye on your cash flow while still delivering top-notch products to your customers. That’s why we offer cost-effective 4-packs at discounted prices – giving you the flexibility to save money without compromising on quality.
Buying in bulk doesn’t just save you money upfront; it’s a smart way to plan for the future. With our 4-packs, you can maintain consistent stock levels, meet growing demand, and avoid the risk of running out of your bestselling products. This ensures smoother operations and happier customers, all while keeping your expenses manageable.
With the right strategy, turning our bases into your brand’s bestsellers is simpler than ever. By starting with high-quality bases, adding your unique touch, and scaling smartly, you’re not just creating products – you’re building a brand that stands out in the marketplace.
